That Fit Friend is a site designed to help you find your next pair of cross-training shoes and apparel. This site started as a “hey, that would be cool to do” idea, and has since morphed into much more.

The more content that I build for this site, the more I learn how much I enjoy creating this style of work. Truthfully, as I’ve continued to learn about the products I review and grow this site, I’ve identified three main reasons why I enjoy building this content so much.

First, I’m obsessed with training shoes and the continual innovation of them every year.

Second, I’m such a stickler for apparel that testing and finding the best gear has become like a sport for myself.

Third, there are multiple review sites tackling these categories with reviewers that don’t actually “walk the walk”.

I love being able to blend my coaching experience with my product knowledge to identify key aspects in reviews that others may not notice.

That all being said, That Fit Friend does earn commissions through affiliate links. This helps me keep the lights on to produce more content and invest I invest nearly all of my commissions back into product and content production.

My promise to you is that every review is unbiased and I’m never softening my language to accommodate a company’s feeling. That’s not how I roll here. I also buy 99% of the products I review to avoid inherent biases that a lot of media and review companies tend to have.

Friends don’t bullsh*t friends.

Rarely companies send products to me for free for review, and I actually turn down most company that try and I try to buy everything outright. I try to make it clear where I stand with review content and never want “free” product do warp my opinion of a product’s performance.

If you follow me on social media, then you definitely know how I feel about this topic.

Below is a list of companies that I have indirect and direct affiliate relationships with.

• Nike
• Converse
• Rogue Fitness
• Reebok
• GORUCK
• Under Armour
• Ten Thousand
• Rhone
• Xero Shoes
• Feelgrounds
• Vivobarefoot
• Amazon

As I continue to add more reviews to this site, I’ll keep this list updated to provide you with a full scope of my affiliate relationships.

If you have any questions about the above, please feel free to reach out to jake@thatfitfriend.com.

In addition, That Fit Friend is a member of the Amazon Services LLC Associates Program.

All content on That Fit Friend is purely for informational and entertainment purposes. No content on That Fit Friend should be taken as medical advice.